The Appalachian High Country Wine Trail ("Wine Trail," "we," "us," or "our") is a subsidiary of Ashe County Livery, LLC. This Privacy Policy explains how we collect, use, and protect your information when you visit our website at appalachianhighcountrywinetrail.com or use our services.
1. Information We Collect
We may collect the following types of information:
- Personal Information: Name, email address, phone number, and group size when you submit a booking request or contact form.
- Usage Data: Pages visited, time spent on site, browser type, device information, and referring URLs via Google Analytics.
- Cookies: We use cookies and similar technologies for analytics, advertising (Google Ads, Meta Pixel), and site functionality.
2. How We Use Your Information
- To process shuttle bookings and private wine tour reservations
- To respond to inquiries submitted through our contact forms
- To send booking confirmations and service-related communications
- To improve our website and services through analytics
- To run targeted advertising on Google and Meta platforms
- To send promotional offers by email (only with your consent; you can opt out anytime). We do not send promotional text messages.
3. Information Sharing
We do not sell your personal information. We may share information with:
- Ashe County Livery, LLC — our parent company, for fulfilling transportation services
- Service Providers: HubSpot (CRM), Google (Analytics/Ads), Meta (Advertising), email services — only as needed to operate our business
- Legal Requirements: If required by law or to protect our rights
4. Cookies & Tracking
Our website uses:
- Google Analytics (G-LVL5BWJLC1) — for website usage statistics
- Google Ads (AW-856503666) — for conversion tracking and remarketing
- Meta Pixel (1089435349371934) — for advertising performance
- HubSpot — for form handling and CRM integration
You can manage cookie preferences through your browser settings. Most browsers allow you to block or delete cookies.
5. Data Security
We take reasonable measures to protect your personal information. However, no internet transmission is 100% secure. We encourage you to use caution when sharing personal information online.
6. Your Rights
You may request to:
- Access the personal information we hold about you
- Correct inaccurate information
- Delete your personal information
- Opt out of marketing communications
7. Children's Privacy
Our services involve alcohol-related venues and are intended for individuals 21 years of age or older. We do not knowingly collect information from children under 13.
8. Changes to This Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated effective date.
9. Contact Us
If you have questions about this Privacy Policy, contact us at:
Ashe County Livery, LLC
West Jefferson, NC
Phone: (336) 484-1350
Email: info@appalachianhighcountrywinetrail.com